Why Do You Need an Online Marketing Strategy to Be Successful?

Are you a business owner using the internet? If you are then you must understand why it is vital to have a marketing strategy online in order to get to the success you have always dreamed of.

When your business is online the only way for people to find you is for you to market that business. Traffic is the key to being successful online with any business.

That is the main reason that a marketing strategy online is so vital to your business. If people can’t find your website then they can’t spend their money with you.

You want to make money right? Of course you do and that is another reason why a advertising strategy is so imperative.

When you don’t market your business online you will not make any money. That is why you have to have an effective strategy that will bring traffic to your business so you can make that money.

You want to take the time to do your research and learn about one effective marketing strategy at a time. There are many different strategies that can be used and you definitely want to use more than one of them.

You just want to remember that it is important to learn them one at a time so you can put them into action before adding another one. That way you have one strategy working to bring traffic to your site while learning another one.

Do this until you have 5 to 7 different strategies working at all times to bring you traffic. Here are a few tactics you want to take time to learn and use for promoting any business on the internet.

Article marketing

Social networks

Blogging

Forum marketing

PPC or Pay Per Click

There are so many others that can be used also and you can even combine them to get the most traffic. Many successful internet marketers use both paid and free advertising to drive high traffic numbers and make more sales.

For example, you can add article marketing and blogging together to get the most traffic. You could also do pay per click advertising and SEO your keywords in new web pages or blog posts.

The thing to remember is that a marketing strategy is the only way you can be successful with any business. Don’t forget this and not build your own promotion strategy because this is the sure way that you can fail with any internet business.

A good online marketing strategy is the key to finding the success you have always wanted. Without it, you will always struggle to build a business that won’t be going anywhere.

Owning a Car Vs Using Rideshare

It is not a secret that buying, owning, and maintaining a car costs a significant amount of money. Especially now, when gas prices are high and continue to increase. What if you could avoid paying as much as you do right now? Even while still getting to where you need to go?

Many city dwellers can. In fact, many people from Chicago are already dumping their vehicles and becoming reliant on rideshare. Current research has shown that it is in fact cheaper to use services such as Uber and Lyft in cities including Chicago, Los Angeles, New York, among others.

However, some people are hesitant to use these services due to all of the negative news stories reporting violent crimes involving drivers of such services. However, some services such as Uber are introducing safety features to help riders feel more comfortable reaching someone in case of emergency. It also helps hold drivers accountable by creating a stronger sense of authority, of being watched.

There are many benefits to using these rideshare services in bigger cities. In bigger cities drivers tend to have to pay to park their vehicles in addition to other typical costs such as gas, repairs, affordable auto insurance, etc.

On the other hand, some reports say that the cost of using rideshare will not be cheaper than owning a car until 10 years from now. But, it just depends what is best for the individual budget. In fact, news sites have even developed calculators to see if ridesharing is beneficial to your budget. Another detail that the calculator includes is the cost of time. A detail often overlooked by the monetary costs of things, but a detail equally, if not more valuable to people.

Additionally, there are options to “pool” with other rideshare users to eliminate even more costs. This option is not always the best depending on the intentions of your trip, but can be especially helpful for the commute to work, for example.

The increase in regular rideshare users creates another problem, unfortunately. The amount of cars picking up passengers has disrupted the flow of traffic in certain regions of the city, especially in Chicago. They have even increased fines of traffic violations.

The tickets and gas prices also seem to be turning away some drivers as they pay out of pocket for each item, in addition to possible rideshare insurance. But, drivers who discover that there is a growth in the city population using their services may attract attention to drivers hoping to make more money.

This then creates an issue for rideshare companies who are already struggling to pay their workers. Companies such as Uber who are providing benefits to European drivers, the costs will not go down anytime soon for them.

Overall, it may benefit the individual to utilize rideshare instead of owning a personal vehicle. But, there are many factors to take into account before switching over, both personally and the industry in whole. Rideshare is undoubtedly a hot topic at this time and does not appear to be dying down anytime soon.

7 Tips To Start Your Twitch Journey

On Twitch, you can stream your favorite retro games without any problem. If you are new to this platform, we suggest that you consider a few helpful tips before starting a channel. So, what are you waiting for? Read to know more.

1. Internet Speed

If you no Fiber connection, no problem. All you need is a 5Mbps ADSL connection that supports a minimum of 720p recording for a modem or router. As a new streamer, we suggest that you stream at 1800kbps, which is the bare minimum. Actually, the problem is that if you are not a Twitch Partner, you have to be in the list of top 10% Streamers.

2. Microphone

As far as streaming on Twitch goes, having a good microphone is a must. What you need is a good quality microphone that comes with noise cancellation. If you are looking for a wireless device, make sure that it won’t interfere with other wireless devices like your mouse or WiFi. Therefore, we suggest that you use a wired connection.

3. Webcam

Most people like streams with webcams. Actually, Twitch allows you to take a shot with an interval of a few seconds and show it as your stream thumbnail. So, the users will be most likely to click on your thumbnail and check out your stream. As a matter of fact, the thumbnail acts like a first impression and you know that the first impression is very important. So, investing in a good webcam is a great idea.

4. Overlay

If you don’t know, overlay refers to information that is sent to you for a glance. Some people opt for OBS, but you can also check out some paid alternatives like XSplit. You can create an Art Overly around the OBS, such as designing for the cam, donation alert and so on. However, make sure you take into account the DotA game resolution. With the right overlay, your scene will become more lively. They won’t be boring.

5. Games

You can’t compete with big streamers. Therefore, don’t think about popular games. Actually, for better rank on Twitch, you have to be among those who have the most viewers. In the beginning, you may want to give a go to a game that was released a long time ago. You can check out free games first.

6. Channel Moderation Bot.

You may have noticed that channels have moderation bots too. You may want to have them too. All you have to do is visit bot channels and then send an invitation to it. Once moded, it will start moderating your chat. Once you have sent an invitation, you should sign into your account. These mods will keep spams and unwanted links away from your channel.

7. Get A Team Mate.

Ideally, you may want to use Discord, not Skype. The reason is that it won’t consume a l of your system and bandwidth resources. The app is free to use. You can then talk to your teammate on Discord.